Working alongside Mario from Krea Film’s creative team, we developed the visual content for Salvaje desde la Raíz, creating a series of visuals designed to integrate with the artistic direction and stage design of the show.

The video system consisted of a central LED screen, two side screens and a 60-metre-long LED floor integrated into the catwalk. The visual content originated from the central screen and extended across the side screens, creating the perception of a single continuous video surface. The side screens curved inwards into the stage volume, reinforcing this continuity while adding depth to the overall design.

The LED floor extended the visual content beyond the main stage and along the catwalk, bringing the video environment into the centre of the stadium.

The result was a unified visual language in which content, stage design and live video production worked as a single visual system throughout the show.